Maximizing Mission Impact: Smarter Fundraising for Arizona Nonprofits
10:00 AM – 1:30 PM (Tour begins at 1:30)
9:30 AM | Registration (Coffee available)
10:00–10:10 AM | Welcome & Opening Remarks (10 min)
Speaker: Michelle Holman, Greater Giving
- Welcome attendees
- Seminar purpose + overview
- Introductions: Anna Aja, Greater Giving, Nicole Bennett, and sponsors
- Agenda overview
10:10–10:50 AM | Session 1: Arizona Giving Landscape – Insights & Data (40 min)
Speaker: Nicole Bennett, Perry Consulting LLC
- Current giving trends in Arizona
- Revenue builders proven to work in AZ markets
- Donor demographics shaping fundraising strategies
- Mission moment integration: storytelling, video, asks
10:50–11:00 AM | Sponsor Spotlight #1 (10 min)
Sponsor speaker
- Overview of services
- How they support nonprofit fundraising success
11:00–11:40 AM | Session 2: Mastering the Art of the Auction (40 min)
Speaker: Anna Aja, Auctioneer
- Psychology of bidding
- Creating competitive bidding moments
- Live auction and paddle raise structure
- How to maximize the auctioneer–nonprofit partnership
11:40–11:50 AM | Sponsor Spotlight #2 (10 min)
Sponsor speaker
- Overview of services
- How they support nonprofit fundraising success
11:50 AM–12:20 PM | Plated Lunch + Networking (30 min)
- Plated lunch service
- Networking with presenters, sponsors, and peers
12:20–12:50 PM | Session 3: Technology Tools for Smarter Fundraising (30 min)
Speaker: Greater Giving Representative
- Mobile bidding & online registration best practices
- Using event data to enhance donor retention
- Reporting insights to strengthen future campaigns
12:50–1:20 PM | Session 4: Donor Engagement & Post-Event Stewardship (30 min)
Speaker: Nicole Bennett
- Pre-, during-, and post-event donor engagement
- Post-event stewardship strategies for lifetime giving
- Revenue streams beyond the gala
- Mission-driven messaging to strengthen donor loyalty
1:20–1:30 PM | Closing Remarks + Key Takeaways (10 min)
Speaker: Michelle Holman
- Final Q&A
- Door prize give away
- Invitation to stay for the property tour
1:30 PM | Optional Property Tour Begins
Guided tour of the venue for attendees interested in exploring event possibilities.
